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The Bridge

by Sam Song

170 pages; quality trade paperback (softcover); black & white; catalogue #06-2872; ISBN 1-4251-1113-0; US$16.90, C$19.44, EUR13.18, £8.73

"Hurry, eat China this big cake." Yes, the huge temptation of there! However, what about IPR, corruption, financial system and government regulation etc.? This may drive you crazy. Never mind, Sam Song builds the bridge for you to get through it.

About the Book

"Want to eat China this big cake." Wait a minute! China is a land of opportunity whilst a land of risk. Temptation of huge 1.3 billion markets and lower labor cost is a bonanza; however, potential hiding risk inside in China's extremely tough and challenging business and culture environment maybe frustrated businesspeople to go there for their business venture in this global risk-averse business environment. Don't worry, the author builds a bridge for you how to see this mysterious and profound place and give you sound advice to mitigate your business risk or avoid "office politics" to walk through with it. After you read it, you will feel:

No fear!
No confusion!
No frustration!

About the Author

Sam Song has a bachelor degree of Science in Precision Mechanical Engineering from Zhejiang University, a master degree of Science in Precision Mechanical Engineering from Overseas Chinese University, and a MBA from University of South Alabama of United States.

With rich life and working experience in different countries and different types of business, such as, China, Singapore and U.S, and state-own enterprises, private companies, share-holding, sole-trader, and multinational corporations, Sam Song holds different position from Engineer, Manager, Deputy General Manager, and Assistant to the President.

Excerpts