You can choose to continue your targeted non-fiction marketing campaign with your Personal Media Publicist for an additional four weeks. An extended publicity campaign will increase your chances of garnering media coverage about your published book. We help you target respected media outlets with a compelling SMART News Release encouraging journalists to read and write about you and your book.

The Targeted Non-Fiction Personal Media Publicity service promotes non-fiction books written for a specific target audience.
How the extension process works:

• As your original publicity campaign comes to an end, extend the service for an additional four weeks by calling your marketing consultant at 1.888.232.4444
  
• During your extension, your Personal Media Publicist will design and distribute a SMART News Release, our enhanced news release that includes your book details, links to your book Web site, downloadable images, and more essential information for journalists   
  
• Your Personal Media Publicist will continue media research and personally follow up with interested media outlets within your selected target markets
  
• To enhance your book-signing marketing, you will receive a custom Book Signing Kit that includes: 30 promotional flyers, 10 laminated event posters and 100 book announcement postcards
  
• A custom Radio-TV Interview Report E-zine e-mail will be released and distributed at least twice to over 2,000+ opt in television and radio producers to potentially increase media exposure for you and your book
  
• Your Personal Media Publicist will write an additional press release for a specific audience (not targeted in the original campaign) to potentially increase media exposure for you and your book.

*Please note: You must have purchased Targeted Non-Fiction Personal Media Publicist to be able to buy the National Personal Media Publicist Extension.

Good to Know | information

Trafford has a team of experienced professionals to help you and your book gain publicity and media buzz. The cost for this service is $2,299.00. To find out more or to order, please call 888.232.4444.