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Event Marketing with Publicity Plus

Bookselling

Our experienced Trafford book publicists are ready to promote your book! With years of experience, including the implementation of more than 500 book promotion campaigns, they have the knowledge and drive to make sure your book reaches a wide audience. The Premium Publicist package consists of a three-month campaign including the following press materials:

  • Book Release: designed to showcase your book, including quotes and an author bio.
  • Interview Release: written to highlight your expertise and topics you can discuss in an interview
  • By-lined articles (or Op-Ed Pieces written by the author) If appropriate, authors will be coached on developing articles and advised on placement.
  • 50 Free Paperback Books for Press distribution.
Your book publicist will work with you and conduct research to develop a media list that makes sense for your book and goals. The list may include:


  • Magazines (US and Canadian local, regional, national)
  • Newspapers (US and Canadian local, regional, and national)
  • Radio (US and Canadian local, regional, and national)
  • Television (select local, regional, and national)
  • Internet media and book-related sites

Your publicist will also distribute your press materials, handle all media inquiries, schedule interviews based on your schedule, personally pitch your story for interviews and feature stories, and follow-up on pitching efforts. Utilizing a vast network of media contacts, your publicist’s sole objective will be to secure the maximum amount of media coverage for you and your book. You will receive a weekly update on any press you’ve received, upcoming pitching efforts and campaign direction.

Also, if desired, we will solicit book signings in a specific geographic area.

Here's how the process works: 

Call a Trafford Author Marketing Services toll-free at 1.888.232.4444 and you will be asked to complete the Trafford Author Questionnaire.