Feature your book in the publishing industry’s leading periodical, Publishers Weekly, and put your book in front of the biggest names in the book industry. Continuously published for more than 130 years, Publishers Weekly is recognized as the publication of record among the entire book industry—including writers, distributors, retailers, libraries, literary agents, and movie studio executives. Publishers Weekly reaches an audience of nearly 100,000 people who shape the publishing industry.

With the Essential PW Print Package, reach Publishers Weekly’s 30,000 paid subscribers, including book buyers, librarians, literary agents, movie executives, and other influential people in the book publishing industry. The Essential PW Print Package includes:

Single Print Ad in Publishers Weekly Magazine - A customized print ad written and designed by our professional creative team, made to present your book in such a way as to catch the reader's attention.

Publicity Plan - Pressroom Edition
 

Here's how the process works:

• Contact a Trafford marketing consultant at 888.232.4444, and you will be sent the Trafford Publishers Weekly Marketing Program Order Form.
  
  
• A professional creative team will write and design a print ad for your package and send them to you for final approval.
   
  
• As a part of a money-saving co-op print ad campaign, your message will be included with seven other authors.
   
• Once approved, your print ad will appear in the next open issue of Publishers Weekly.
  
  
• You will receive a pdf of the ad as it appears in the magazine. 

Note: For the Essential PW Print Package, we will schedule the print ad once all author co-op ads have been finalized.

Good to Know | information

Trafford can help you with your marketing goals. Have additional questions? Contact a marketing consultant at 888.232.4444 today to find out more about the buzz surrounding this exclusive program.