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Bookselling

Connecting with potential readers is a vital part of marketing your book, but it’s impossible to be everywhere you would like to be when promoting your book. Trafford is proud to offer our new author video service. An author video gives you the chance to speak to potential readers through film about your book and why you feel it’s worth buying. Our author videos help readers get to know you, the person that crafted the book, making their interest in your story greater. Filmed at a location of your choosing, your video will be produced by industry veterans.


Sample Author Video
(Note: This video was filmed on location.)

When you buy the Author Video service, you get:

  • a 60 to 90 second custom-made, creative author video
  • placement of your author video on multiple well-known sites, including YouTube, Metacafe and DailyMotion.
  • a link to your author video from your book details page in the Trafford online bookstore
  • a personal e-mail campaign with a link to your author video distributed to 1 million potential customers


REVISIONS: You will be able to make one round of revisions to your video at no additional cost. Any additional rounds of revisions will cost $500.00.  Acceptable changes include:

  • Simple text changes (adding or removing words)
  • Changes in font size
  • Corrections or additions to book and author information
  • Changes to audio levels
  • Image changes (if you provided your own or you feel an image is offensive)

You will own all the rights to your video and will be provided with the final version to share with readers, friends, and family and include in your marketing materials. Author Videos make an excellent addition to your press releases, social media sites, and personal Web sites. In the competitive marketplace, a professional video will make you stand out in the crowd!

Good to Know | information

Video shoots must be scheduled at least 15 business days in advance. If you intend to be filmed in a public place, you must be able to secure a release for the location before video can be recorded there. This service is only available to individuals within the United States and Canada. To find out more or to order this service, please call 888.232.4444 ext 4.