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Event Marketing with Publicity Plus

Bookselling

A Standard Book Trailer can help you create and maintain a meaningful presence online in the competitive marketplace. Video book trailers are an excellent addition to your press releases, social media sites, and personal web sites to help your book stand out in the crowd.

By posting your video on social media sites and personal web sites you can reach a valuable audience of online video viewers and attract potential readers. Video marketing helps you engage your audience on a level they can’t ignore.

With a Standard Book Trailer, your video will include the following features to help you promote your book online:

  • Creation of a custom-made video book trailer, approximately 45 to 60 seconds in length
  • Storytelling through text and 2-D graphics and images
  • Distribution of your book trailer to multiple well-known websites, including YouTube, Metacafe and DailyMotion.
  • Placement of a link to your video in  the About the Book section of your book details page in the Trafford Bookstore
  • A personal e-mail campaign with a link to your video book trailer distributed to 200,000 potential customers
  • Web streaming capability and high-quality video downloads

Revisions: You will be able to make one round of revisions to your video at no additional cost.  Any additional rounds of revisions will cost $250. Acceptable changes include:

  • Simple text changes (adding or removing words)
  • Changes in font size
  • Corrections or additions to book and author information
  • Changes to audio levels
  • Image changes (if you provided your own or you feel an image is offensive)

You will own all the rights to your book trailer and will be provided with the final video file to share with readers, friends and family and include in your marketing materials.  Video book trailers make an excellent addition to your press releases, social media sites, and personal web sites.  In the competitive marketplace, a professional trailer will help your book stand out in the crowd.


 

Good to Know | information

Trafford can help you with your marketing goals. The cost for this service is $2,499.00. Please allow four to five weeks for production and distribution. To find out more or to order this service, please call 888.232.4444.