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Marketing Services

E-mail Marketing

An e-mail marketing campaign allows you to reach a massive market of book buyers quickly and efficiently.

Library Promotional E-mail

Trafford’s Library Promotional E-mail service allows you to widen your book’s marketing campaign by directly promoting to thousands of newsletter subscribers of Library Journal, one of the industry’s most respected publications with a track record spanning 135 years. Let your book be seen and talked about by the people that matter in the business, including a community of industry movers, shakers, and decision-makers.

With this service, authors will be able to build their brand by purposely reaching out to their target audience—libraries, librarians, and other literary-centric institutions—using the powerful influence of web marketing in the form of e-mail and e-newsletter blasts.

Publishers Weekly Online Bundles

Herald your book’s release using the double-edged impact of banner advertising and e-mail blasts with Trafford’s Publishers Weekly Online Bundles. Put your book in front of the book lovers through banner ads on PublishersWeekly.com while letting its presence be known to opt-in subscribers in exclusive Publishers Weekly e-blasts.

Choose from the package that would best meet your marketing goals:





Prepare for Publication

Call a publishing consultant today at 1.888.232.4444 or e-mail sales@trafford.com. Your publishing consultant will assist you along the publishing process, make sure you read the terms and conditions, and take your payment. (We accept credit card, check, or money order). After the submission of your materials, you’ll be on your way to having your book published. Are you looking to sign up for additional marketing services? Call your Marketing Consultant today at 1.888.232.4444 to get a free consultation on the services that would work best for your marketing campaign. You may also send an e-mail to sales@trafford.com.