Managing Change Initiatives

About the Book

This book has a simple philosophy that makes it uniquely different in the market. • It makes managing change real, relevant and practical; and • It makes it simple to find what you are looking for. This book is not intended to be a ‘textbook’ on managing change, per se, for two reasons: firstly, which practicing manager has the time to read a text book? And secondly, just because it’s a ‘textbook’ doesn’t mean the answers that managers may have are readily available – especially when needed by the manager. Many organizations not only have internal skilled resources to draw on for the conduct of change projects, but they also have the resources to hire expensive change consultants when needed. But what about those companies that don’t have the internal resources to expertly handle change projects and that don’t have the funds to pay expensive consultants? This book addresses this gap. It also provides invaluable assistance to all managers, since all managers need to manage change; and all change consultants, because there are very few who ‘know it all’ or have all the answers. This book does not align itself to any particular school of thought regarding the management of change; however it does draw on the practical experience of professionals in the area - as well as fundamental principles common to many change methodologies.

About the Author

Cenred Harmsworth Cenred (pronounced “Chenred”) is a highly regarded international management consultant who resides in Australia. He has an enviable track record of successfully managing organisational transformation and change programs across many different market/industry sectors. When it comes to change initiatives - of any size, Cenred knows exactly what will work and what will not work. He holds a master project director qualification with the Australian Institute of Project Management and is a senior member of the Australian Computer Society, where he has been the recipient of their prestigious Award of Recognition. Cenred has advised companies at all management levels on how they best achieve their corporate objectives—by getting the best out of their people through providing a culture of participation and a sense of group and individual fulfillment. Cenred is life counselor, particularly in spiritual matters; has travelled extensively in the East; studied Eastern mysticism; and is a meditation instructor. He also is an award-winning composer and music and video producer. His albums feature prominently on iTunes. Dr Jack Jacoby Jack is an experienced corporate strategist, market planner, organizational analyst, academic, and author of various books. His professional career has been marked by exceptional achievements, including five years spent as director of Ernst & Young’s Management Consulting Practice and a client list of hundreds of notable corporations. His qualifications include a doctorate of business administration (in organizational accountability to shareholders and shareholder metrics and their implications on business planning); a master of business administration and bachelor of arts (sociology and economics). He was the CEO of a five-hundred-staff organisation at the age of twenty-six and has been a strategic and corporate advisor ever since to both government and private organizations. His innovative solutions are many, including being the dounder of the Rhodium business network; dounder Independent Consultant Collaborative (ICC); developed an innovative business planning methodology based on a decision hierarchy process; developed the Shareholder Metrics Concept and Methodology; developed an innovative knowledge management model; founder of the VisionCircle Movement; and founder of the Owner Accreditation Concept. Jack is a conference speaker and author of various articles and books. He was an invitee and participant in the Australian government’s 2020 Ideas Summit.