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Marketing Services

Library Fundamental Plus

$4,699.00

Trafford and Baker & Taylor have teamed up to offer our authors a collection of exclusive marketing services that puts your book in front of thousands of library book industry decision makers. Through the Library Fundamental Plus package, you can take advantage of Trafford’s relationship with the world’s largest distributor of physical and digital books and entertainment products.

With the Library Fundamental Plus package, you will reach subscribers to elite book industry materials who are searching for reliable information on the next book to read, review, or stock.

Library Fundamental Plus includes:

Forecast Catalog - Baker & Taylor’s most extensive publication, Forecast, is a monthly magazine promoting new and forthcoming books. Your title information will be featured on a separate catalogue-style ad mailed with Forecast Magazine along with a select group of Author Solutions (Trafford's parent company) authors prominently placed in front of 45,000 librarians and 15,000 retailers.

Emerging Voices Microsite - A trusted source for thousands of book-buying decision makers to discover new titles, Baker & Taylor has created the Emerging Voices microsite where your book will be available for purchase for three months. Plus, your title will be displayed on the front page of the microsite as one of 16 authors featured for two weeks. Baker & Taylor will also send an email to their database of 27,000 retail, library, and education subscribers. Go to Emerging Voices >

Reel Time Ad placement - Promote your titles by having Trafford publish your trailer or your author video on Reel Time ad space in the Baker & Taylor website.

Please note that you need to provide an existing Trafford-produced Premium or Standard Book Video for this service. This is a prerequisite for Reel Time placement.

Good to Know | information

About Baker & Taylor

From 1828 to today, Baker & Taylor has been committed to being an industry leader in media delivery, maintaining one of the largest in-stock inventories of books, videos, and music in the U.S. for more than 36,000 customers in more than 120 countries.

FAQ: What is a “microsite”?

A microsite is an Internet Web design term referring to an individual Web page or cluster of pages functioning as an auxiliary supplement to a primary website, which in this case is Baker & Taylor’s home website.

Trafford can help you with your marketing goals. To learn more about how the Library Fundamental Plus package can help lay the foundation for your marketing campaign, contact your marketing consultant at 888.232.4444.

$4,699.00

Disclaimer: Prices are subject to change without prior notice. Some restrictions may apply.





Prepare for Publication

Call a publishing consultant today at 1.888.232.4444 or e-mail sales@trafford.com. Your publishing consultant will assist you along the publishing process, make sure you read the terms and conditions, and take your payment. (We accept credit card, check, or money order). After the submission of your materials, you’ll be on your way to having your book published. Are you looking to sign up for additional marketing services? Call your Marketing Consultant today at 1.888.232.4444 to get a free consultation on the services that would work best for your marketing campaign. You may also send an e-mail to sales@trafford.com.