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Marketing Services

Library Gateway Plus

$5,499.00

Trafford and Baker & Taylor have teamed up to offer our authors a collection of exclusive marketing services that puts your book in front of thousands of industry decision makers. Through the Library Gateway Plus package, you can take advantage of Trafford’s relationship with the world’s largest distributor of physical and digital books and entertainment products.

With the Library Gateway Plus package, you will reach a mass audience through various marketing outlets of Baker & Taylor and the Library Journal, some of the most respected and notable companies in the book industry. The subscribers of these materials are searching for reliable information on the next book to read, review, or stock.

Library Gateway Plus includes:

Forecast Catalog - Baker & Taylor’s most extensive publication, Forecast, is a monthly magazine promoting new and forthcoming books. Your title information will be featured on a separate catalog-style ad mailed with Forecast Magazine along with a select group of Author Solutions (Trafford's parent company) authors prominently placed in front of 45,000 librarians and 15,000 retailers.

Emerging Voices Microsite - A trusted source for thousands of book-buying decision makers to discover new titles, Baker & Taylor has created the Emerging Voices microsite where your book will be available for purchase for three months. Plus, your title will be displayed on the front page of the microsite as one of 16 authors featured for two weeks. Baker & Taylor will also send an email to their database of 27,000 retail, library, and education subscribers. Go to Emerging Voices >

Library Journal (1 out of 8 slots)- Founded in 1876, this subscription-based trade publication releases 20 issues annually. It has 12,500 active subscribers with an estimated circulation of 62,000. Reaching library directors, administrators, and staff in public, academic, and special libraries, this is dubbed as the single most comprehensive publication for librarians, with groundbreaking features and analytical news reports covering technology, management, policy, and other professional concerns. Its hefty review sections evaluate more than 8,000 books annually.

Reel Time Ad placement -Promote your titles by having Trafford publish your trailer or your author video on Reel Time ad space in the Baker & Taylor website.

Please note that you need to provide an existing Trafford-produced Premium or Standard Book Video for this service. This is a prerequisite for Reel Time placement.

Good to Know | information

About Baker & Taylor

From 1828 to today, Baker & Taylor has been committed to being an industry leader in media delivery, maintaining one of the largest in-stock inventories of books, videos, and music in the U.S. for more than 36,000 customers in more than 120 countries.

FAQ: What is a “microsite”?

A microsite is an Internet Web design term referring to an individual Web page or cluster of pages functioning as an auxiliary supplement to a primary website, which in this case is Baker & Taylor’s home website.

To learn more about how the Library Gateway Plus package can help lay the foundation for your marketing campaign, contact your marketing consultant at 888.232.4444.

$5,499.00

Disclaimer: Prices are subject to change without prior notice. Prices listed do not include any applicable sales, use, excise, value-added, goods and services, or other tax, which will be added to the total at the time of purchase. Other restrictions may also apply.





Prepare for Publication

Call a publishing consultant today at 1.888.232.4444 or e-mail sales@trafford.com. Your publishing consultant will assist you along the publishing process, make sure you read the terms and conditions, and take your payment. (We accept credit card, check, or money order). After the submission of your materials, you’ll be on your way to having your book published. Are you looking to sign up for additional marketing services? Call your Marketing Consultant today at 1.888.232.4444 to get a free consultation on the services that would work best for your marketing campaign. You may also send an e-mail to sales@trafford.com.