Knowing Me, Knowing You

An Integrated SocioPsychology Guide to Personal Fulfilment & Better Relationships

by Keith E Rice



Book Details

Language : English
Publication Date : 5/16/2006

Format : Softcover
Dimensions : 6x9
Page Count : 368
ISBN : 9781412082914

About the Book

The most important popular psychology book since Daniel Goleman's Emotional Intelligence (1996) and Susan Blackmore's The Meme Machine (1999), Knowing Me, Knowing You provides the most complete understanding to date of the human psyche.

In the frame of a journey to self-discovery, Keith E. Rice pulls together and integrates the most powerful 'cutting edge' models in the behavioural sciences to explain how and why we think and behave as we do. He provides suggestions and strategies as to what we might do about aspects of ourselves we would like to change. He also explores the dynamics of interpersonal relationships and offers suggestions as to how we can get more out of them, using the insights gained.

From Knowing You, Knowing Me, we learn that we have up to 8 'mini-selves' or motivational systems which shape how we think and what we believe about ourselves and others. These systems and how they work are themselves influenced by our natural temperamental dispositions.

The backbone of Rice's integrated approach is the Spiral Dynamics model, developed by Don Beck & Chris Cowan from the work of Clare W Graves. The approach is set on a foundation of Hans J Eysenck's Dimensions of Personality and played out through the Neurological Levels hierarchy of Robert Dilts.

Such is the breadth and depth of this construct that it finds key places for the ideas of Sigmund Freud, Richard Bandler & John Grinder, Erik Erikson, Lawrence Kohlberg, Abraham Maslow, Aaron Beck, Susan Blackmore, William Moulton Marston, Michael Hall, Martin Seligman, Carl Gustav Jung, Jerome Kagan, Joseph LeDoux and James Marcia, among others. Plus, the conflict management mapping of Robert Blake & Jane Mouton and Ken Thomas & Ralph Kilmann. Even Pavlov's dogs and Skinner's rats are put to good use!

Littered with case studies and anecdotes and accompanied by 74 illustrations, Knowing Me, Knowing You makes advanced Psychology both accessible and practical.

About the Author

Keith E Rice's lifelong interest in Psychology stretches back to his foundation year in University and continued through to the Child Psychology modules of his post-graduate teacher training qualification.

However, Keith didn't stay in teaching for long - instead pursuing careers in business & industry.

By the beginning of the 1990s, he was writing and delivering groundbreaking courses on the Marston DISC model for a consultancy firm focussing in sales, management and organisational development. Clients included Vileda, members of the British Printing Industries Federation and members of the Registered Nursing Home Association. Later that decade, while associated with Business Link Wakefield, Keith undertook training in Spiral Dynamics with the model's developers, Don Beck & Chris Cowan, becoming one of about only 20 people in the UK who trained to Level II with them. Around the same time, he became an INLPTA-accredited Master Practitioner in Neuro-Linguistic Programming.

As a result of this, Keith began providing 'personal therapy' to people from all walks of life - a natural outgrowth of the coaching and mentoring services he provided as part of his ongoing consultancy services to business.

In 2003 Keith accepted an invitation to teach A-Level Psychology part-time at Vermuyden School in Goole, East Yorkshire. This brought him full circle to many of the concepts he had first studied at University decades before.

From his ongoing work with Spiral Dynamics and NLP and teaching the A-Level syllabus, he began to see more and more how to align and integrate the various disciplines and models in the behavioural sciences. As a result, an open workshop programme he had been running, 'An Introduction to Spiral Dynamics & Related Models of NLP'' mutated into 'An Introduction to Integrated SocioPsychology'. Integrated SocioPsychology is the name he coined for the radical, integrated approach he takes to the behavioural sciences.

In addition to his teaching, consultancy, training and therapy activities, Keith runs - a web site for those wishing to pursue both theory and application of the integrated approach.

Check out his own web site,, for information on his various services, as well details of Integrated SocioPsychology open workshop programmes.