The Book of Tips

About the Book

The Book of Tips (TBOT) equals men's lifestyle management. It gives the average guy a bit of wisdom, common sense, expertise and fun between the covers of one book.

For a woman it's that ideal last minute gift for her son, brother, boyfriend, husband, uncle or father. It's not all about "bloke stuff" though, as TBOT covers a lot of those things a woman feels her man should know about women, but from a guy perspective.

• BROAD: with well over 3,000 tips that get the average guy closer to being an expert fast.

• EXHAUSTIVE: it provides men with the most thorough list of vital things to know, things to do and things to avoid. It’s a contemporary and occasionally controversial men’s reference guide.

• UNIVERSAL: that will satisfy the man who is enquiring or just plain curious. It will offer something value and interest to all men.

• COMPACT: you can read it on the commute to work, on the beach, on the toilet or wherever.

Who is the TBOT reader?

TBOT is designed to reach men in their "glory years"; young and successful with a variety of interests and desires.

TBOT is "unusual, unique and useful" and targets young professional men who work hard and play hard. These men want entertainment, ideas and advice in a range of areas, including grooming, clothes, travel, cars and girls. They are affluent, influential consumers.

TBOT is a book for all men. The typical TBOT reader has a strong sense of adventure, fashion and fun. The target reader is a 30-year-old man, with a core target of 25-50 year olds. He wants to be entertained/informed without wasting his time and most of all he wants ammunition to stay ahead.

The FHM Magazine reader is classically a TBOT reader.

About the Author

The only thing to do with good advice is pass it on. It is never any use to oneself.

Oscar Wilde - Irish dramatist, novelist, & poet (1854 - 1900)

To give advice one needs to have lived and enjoyed this life; the author personifies this, he has a true "try everything" attitude. He has worked within the community giving time and energies to youth work. He is creative, having directed independent film, worked as a DJ and apart from this book he has also written scripts and a play. He is a sportsman and health conscious, but enjoys good food and wine. He is a businessman and has worked in some of the most challenging business environments including the financial markets.

Now some may say to give advice you need to have had challenges and hardships and this man has - but a pragmatist and optimist he takes the best from life, learns and moves forward.

This book started out as just a bit of fun - an eclectic collection of information. Needless, to say like Oscar Wilde, we all believe that we don't really need advice and certainly won't use it...but once read does the knowledge become your own?

The author sincerely hopes you enjoy reading it and 'paying it forward'*!

JO

*2000 Film - Pay It Forward - Directed by Mimi Leder - Screenplay by Leslie Dixon From the book by Catherine Ryan Hyde - Starring Kevin Spacey, Helen Hunt and Haley Joel Osmet.